Gurugram, Aug 06: Samsung India has announced its Independence Day campaign, “The Big Bespoke AI Fest”, on August 1. The campaign, which will run until August 15, honours the spirit of freedom by redefining luxury as liberation from everyday chores.
Samsung has positioned its AI-powered appliances as tools to save time and provide convenience for Indian families. Its smart refrigerators, washing machines, and washer-dryer combos simplify tasks like grocery management, laundry, and household chores to allow families to focus on creating lasting memories together.
Samsung has positioned its AI-powered appliances as tools to save time and provide convenience for Indian families. Its smart refrigerators, washing machines, and washer-dryer combos simplify tasks like grocery management, laundry, and household chores to allow families to focus on creating lasting memories together.
As a special nod to 1947—the year India attained independence—Samsung is offering up to INR 19470 cashback on select Bespoke AI appliances. Additionally, Samsung Care+ provides extended warranty benefits, including one year of extended warranty plus two extra years free on select refrigerators and washing machines. For select single-door refrigerators, a one-year extended warranty is available for just INR 99.
Customers can enjoy a seamless digital purchase journey with Samsung Finance+, including flexible zero-down payment options. A special “1 EMI Off” benefit is also available on the 25kg Washer Dryer Combo under the 20/5 finance scheme. Samsung will cover the first EMI for no-cost EMIs over 20 months. Affordable EMIs start as low as INR 890 across product segments.
Through this initiative, Samsung reaffirms its commitment to delivering AI-driven home solutions to Indian consumers. These solutions ensure homes work as hard as families do during festive seasons and beyond. The offers will be available across Samsung’s official channels and partner retail networks during the campaign period.