India, 12th January 2024: Kinder Schoko-Bons Crispy, from the house of Kinder, has announced its first digital campaign featuring three influential mothers – Bollywood actors Karisma Kapoor, Bengali actor Subhashree Ganguly, and well-known influencer from South India Allu Sneha Reddy. The campaign introduces a series of three heartwarming films that celebrate the fun moments of bonding between mother and child.
Each campaign film in the series showcases a distinct scenario, capturing the essence of the special moments created when Kinder Schoko-Bons Crispy becomes a part of life. The campaign emphasizes the commitment to fostering memorable and enjoyable experiences for mothers and kids alike.
In the campaign film, Bollywood actor Karisma Kapoor takes the spotlight. As a mother, she is seen engaging in a dance-off with her kid to reach a packet of Kinder Schoko-Bons Crispy. The energy and playfulness of the duo sets the tone for the campaign, underscoring the idea that Kinder Schoko-Bons Crispy is the ideal companion for all moments of bonding with kids.
The second film features renowned Bengali actor Subhashree Ganguly in a tug-of-war game with her child. This playful interaction not only showcases the product but also captures the essence of shared moments between a mother and her little one.
The third and final campaign film of the series introduces the ever-charming Allu Sneha Reddy participating in a game of Freeze with her son, bringing an element of quirkiness and fun to the campaign. After a mini-game of freeze, Allu Sneha Reddy and her son enjoy the delightful flavour of Kinder Schoko-Bons crispy.
The series collectively communicates the brand’s core message: When it’s time to bond with your kid, it’s time to get Kinder Schoko-Bons Crispy. Amedeo Aragona, Regional Marketing Head at Kinder, says, “We are thrilled to bring together the magic of Kinder Schoko-Bons Crispy and the charisma of our remarkable mom influencers. The ‘Fun Moments of Bonding’ campaign goes beyond just promoting a delightful treat; it encapsulates the spirit of connection and joy that defines the Kinder Schoko-Bons experience.
Kinder Schoko-Bons Crispy invites families across the nation to embrace the joy of shared moments with the delectable treat. As the ‘Fun Moments of Bonding’ campaign unfolds, get ready to witness the laughter, playfulness, and genuine connections that Kinder Schoko-Bons Crispy can inspire between mothers and their children.