Two99 Spearheads Global Expansion for Leading Indian Incense Brand into US and UK Markets

10th Apr 2024: In a significant development that marks a new chapter in the digital marketing landscape, a leading brand in the incense under homecare products sector in India has expanded its collaboration with Two99, entrusting the innovative agency with the responsibility of spearheading its e-commerce operations in the US and UK markets. This decision comes on the heels of an impressive first quarter of partnership, during which Two99’s dedication, work ethic, and results-driven approach led to the brand surpassing its quarterly targets in the Indian market.


Two99, known for its expertise in enhancing user experience, building engaging communities, and deploying efficient distribution strategies, played a pivotal role in the brand’s success. Two99 helped the brand achieve remarkable revenue growth and return on ad spend (ROAS) on various marketplaces, while simultaneously optimizing the customer acquisition cost (CAC) on the brand’s website.

The VP of Growth for the brand expressed confidence in Two99’s capabilities, stating, “Finding a partner who deeply comprehends our products and can drive ROI-oriented outcomes was essential for us. As we extend our footprint into the USA and UK, we trust Two99 to replicate their success and play a pivotal role in shaping our digital growth in these international markets.” This endorsement underscores the alignment between the brand’s aspirations and Two99’s proven track record in delivering tangible results.

The significance of this partnership extends beyond the immediate success of the brand and Two99. As the market for spiritual and cultural products continues to expand, the role of digital marketing agencies like Two99 becomes increasingly crucial in capturing and capitalizing on this growth potential.

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