Mumbai, June 23: Sony MAX, India’s leading movie channel, proudly announces a landmark celebration honouring 25 years of Aamir Khan Productions — a cinematic journey that has redefined storytelling and inspired generations.
For over two decades, Sony MAX has been the home of blockbuster entertainment, iconic stars and unforgettable movie moments. Guided by its “Deewana Bana De” philosophy, Sony MAX has consistently celebrated the powerful bond between audiences and cinema, creating experiences that bring fans closer to the stories and stars they cherish. The collaboration with Aamir Khan Productions further marks a union of two legacies — a channel that has championed iconic films and a production house that has consistently delivered narratives rooted in purpose and human connection.
On 28th June 2026, audiences across the country will witness a day-long celebration of the storytelling legacy of Aamir Khan Productions. From the underdog triumph of Lagaan to the heartfelt journey of Taare Zameen Par, to the empowering spirit of Secret Superstar, and the warmth and optimism of Sitaare Zameen Par, these films continue to spark conversations and touch lives. Sony MAX’s special showcase will bring these landmark titles together, reaffirming the enduring power of cinema to entertain, inspire and connect.
Adding to the celebration is an exclusive Sony MAX brand film, “Match Made in Heaven” featuring Aamir Khan. Created specially for Sony MAX viewers, the brand film celebrates the coming together of Aamir Khan‘s ‘pagalpan’ for meaningful storytelling that matters and Sony MAX’s ‘deewanapan’ for cinema that stays with audiences long after the credits roll. The brand film honours the enduring bond between Aamir Khan’s iconic films and the fans who have cherished them over the years.
Aamir Khan, Director and Founder, Aamir Khan Productions: “As we celebrate 25 years of Aamir Khan Productions, I am deeply grateful for the love our films have received over the years. Cinema has the power to entertain, inspire and bring people together, and I am delighted that all our films are on Sony MAX. They have been wonderful partners in taking these stories to audiences across every corner of India.”
This one-day festival is more than a retrospective. It is a tribute to a remarkable cinematic journey that has shaped perspectives and reinforced the belief that films can be both entertaining and transformative. With Sony MAX at the helm, the celebration promises to be a cultural event that honours legacy while inspiring the future.