June 18 : Following the successful launch of the U7SE series across offline retail channels, Hisense, a global leader in consumer electronics and home appliances, today announced the launch of the E8S 144Hz ULED Mini-LED TV series in India. Designed for digitally savvy consumers seeking premium performance and exceptional value, the E8S series brings together cutting-edge display technology, intelligent AI processing, immersive sound, and next-generation gaming capabilities, exclusively through leading e-commerce platforms.
At the heart of the E8S series lies Hisense’s advanced ULED MiniLED technology, delivering exceptional contrast, deeper blacks, and striking clarity. Featuring Full Array Local Dimming with precise backlight control, the TVs intelligently adjust brightness across multiple zones to reproduce remarkable depth, detail, and realism in every scene. Combined with Hi-QLED Colour technology and enhanced brightness capabilities, the E8S ensures lifelike visuals with superior colour accuracy and contrast performance that stay true to the creator’s intent. Complementing this visual excellence is a sleek unibody slim design, crafted to blend seamlessly into contemporary living spaces while maximizing screen immersion.
Built for high-performance gaming, the E8S series features a native 144Hz refresh rate, ensuring ultra-smooth gameplay with minimal motion blur and low latency.
Powering every frame is the Hi-View AI Engine, Hisense’s proprietary processor that intelligently optimizes picture quality, contrast, and colour in real time. The Hi-View AI Engine Pro, available in 85-inch variant, further enhances clarity and detail, ensuring every scene is displayed with cinematic precision.
Delivering a powerful and immersive audio experience, the TVs feature a built-in subwoofer tuned by Devialet, producing deep bass and rich, room-filling sound that complements the stunning visuals and eliminates the need for external audio systems.
The new lineup is powered by VIDAA Smart OS, offering a seamless, fast, and secure user experience. Additional features include Hi-QLED Colour with Pantone Validation for true-to-life colours, a comprehensive HDR suite including HDR10+ Adaptive, Dolby Vision IQ, and Filmmaker Mode, an AI RGB Light Sensor that optimizes picture settings based on ambient lighting conditions, and hands-free voice control for effortless interaction.
Commenting on the launch, Pankaj Rana, CEO, Hisense India, said,
“The strong response to the U7SE reaffirmed that Indian consumers are increasingly seeking genuine innovation and premium experiences at accessible price points. With the E8S series, we are extending that promise to the rapidly growing online segment. Designed for discerning consumers who value informed choices, superior performance, and everyday entertainment, the E8S delivers the complete MiniLED experience from immersive picture quality and intelligent AI optimisation to next-generation gaming and powerful sound. At Hisense, our commitment remains unchanged, to make world-class technology more accessible to every Indian household, wherever they choose to shop.”
The Hisense E8S ULED Mini-LED TV will be available starting at an introductory across screen sizes of 55”, 65”, 75”, and 85”. It will be available exclusively through leading e-commerce platforms, including Amazon and Flipkart, catering to the growing segment of online-first consumers seeking premium entertainment experiences at exceptional value. Special launch offers include high-tenure No Cost EMI options of up to 18 months, along with a special inaugural discount for the first few buyers, making it even more rewarding for consumers to upgrade to a premium Mini-LED entertainment experience.