Kochi, September 19, 2026: Marking a major milestone for women’s empowerment and urban mobility, Royal Brothers, India’s leading bike rental platform, in partnership with MBSI (Moto Business Service India, a subsidiary of Yamaha Motor – Japan), successfully hosted the latest edition of its high-energy “RB For Women” bike riding initiative in Kochi.
Designed to foster complete personal independence, the program guides participants through stress-free handling of automatic, gearless scooters for daily city travel, while also providing hands-on training to master geared motorcycles. Royal Brothers launched operations in Kerala, this year with presence across 4 cities. Over 150 enthusiastic women gathered at the venue, transforming the space into a dynamic hub of learning, confidence, and adrenaline. By the end of the session, every participant walked away with newly mastered riding skills, a certificate of completion, and the practical confidence to navigate coastal traffic safely.
Breaking traditional stereotypes, this ongoing initiative has trained more than 1,500+ women nationwide, equipping them with the tools to take control of their own commutes. Under the guidance of expert professional trainers, participants mastered core fundamentals—from low-speed balancing and throttle response to advanced emergency braking and defensive safety maneuvers. Outfitted with safety gear and a top-tier fleet of vehicles provided by MBSI to Royal Brothers, the participants trained in a supportive, zero-judgment environment.
“The sheer energy and determination we witnessed at this edition of RB For Women in Kochi was inspiring,” said Abhishek Chandrashekar, Co-Founder and CEO of Royal Brothers. “Seeing over 150 women overcome their initial hesitation and ride out with complete confidence is the heart of this initiative. Our partnership with MBSI allows us to provide safe, reliable two-wheelers to help people achieve mobility independence. We are steadily moving closer to our mission of expanding access over ownership across India, and Kochi’s new riders have proved that the road belongs to everyone.” Royal Brothers drives operations through a local franchise model, empowering grassroots entrepreneurs and creating sustainable employment within local communities.
For today’s youth, personal mobility is more than a daily convenience—it is a vital engine for financial freedom, flexible career paths, and personal autonomy. For women across Kerala, mastering a two-wheeler opens up direct pathways to true independence. Whether it is effortlessly renting a bike for daily errands, taking control of the morning commute, embarking on spontaneous outstation road trips, or fueling independent entrepreneurial ventures, learning to ride equips women with the ultimate freedom to navigate life on their own terms.
Kobayashi Masaharu, CEO and Managing Director, MBSI, highlighted the broader impact of the initiative: “RB For Women goes beyond teaching how to ride a two-wheeler; it is a movement toward breaking social barriers. At MBSI, our core mission is to elevate quality of life through accessible, sustainable mobility. By supporting female empowerment initiatives across India, we are opening real avenues for economic self-sufficiency and personal freedom. We are honored to support these women as they take control of their own journeys.” The strong turnout in Kochi underscores a growing demand for independent female mobility across Kerala. By bridging the gender gap on the road, MBSI and Royal Brothers are helping redefine workforce participation and everyday accessibility. As the training wraps up, Kochi’s newest riders are ready to hit the road on their own terms