Mumbai, Sep 17: ShemarooMe, the OTT platform from Shemaroo Entertainment, is set to premiere the Gujarati family drama ‘Jindagi Once More’ on 17th September 2026. A heartfelt story about family, friendship and the bonds that shape us, the film follows a son’s journey as he sets out to rediscover his father’s past and, in the process, discovers a side of him he had never known.

At its heart, Jindagi Once More is a story about looking beyond the roles and relationships we grow accustomed to, and discovering the people behind them. As the son begins to uncover chapters from his father’s life, the film explores how every family carries stories, friendships and experiences that can remain hidden across generations. The narrative brings together emotion, warmth and the idea that sometimes, the heroes we search for outside are already present within our own homes.
Adding to the film’s significance is its association with Dharma Productions, with Jindagi Once More being the first Gujarati film presented under the Dharma Productions banner. The association marks an important moment for Gujarati cinema and further highlights the growing recognition and reach of regional storytelling.
The film also strengthens ShemarooMe’s focus on bringing audiences compelling Gujarati stories that reflect the language, culture and emotional sensibilities of the region. With Gujarati cinema continuing to find audiences beyond its traditional markets, Jindagi Once More adds another distinctive title to the platform’s growing regional entertainment offering.
Speaking about the premiere, Saurabh Srivastava- Chief Operating Officer, Digital Business said,
“We believe Gujarati content is entering an exciting phase of growth. Audiences are increasingly open to stories rooted in their culture, while digital platforms are enabling these stories to travel across markets. At ShemarooMe, Gujarati content sits at the heart of our regional strategy, and our focus is on building a strong ecosystem for authentic stories and talent. This growing momentum is also drawing wider industry interest, with major banners increasingly choosing to associate with regional storytelling, especially with a title like Jingdagi Once More.”
With its blend of family emotions, friendship and a journey of rediscovery, Jindagi Once More promises to offer audiences a poignant Gujarati cinematic experience. The film premieres exclusively on ShemarooMe on 17th September.
Watch Jindagi Once More, only on ShemarooMe streaming from September 17, 2026.
