New Delhi, July 15: Venture Catalysts, India’s first multi-stage VC firm, has announced its full exit from TruNativ, a rapidly growing nutrition and wellness brand, delivering strong returns to investors across two investment rounds.
Venture Catalysts first backed TruNativ in June 2021 and reaffirmed its conviction with a follow-on investment in September 2024 through its angel fund. Both investments were realised through a full exit completed in June 2026.
The 2021 investment delivered a 12.73x return multiple with an IRR of approximately 67% over a holding period of nearly five years, while the 2024 investment generated a 1.34x return multiple and an IRR of approximately 18% over approximately 21 months.
The exit reflects Venture Catalysts’ disciplined investment approach and continued focus on creating liquidity opportunities for its investor ecosystem.
Venture Catalysts backed TruNativ based on its conviction in the long-term growth of India’s health and wellness sector, driven by rising consumer demand for preventive healthcare, clean-label nutrition, and science-backed wellness products. Since then, the company has strengthened its market position by expanding its product portfolio and growing its presence across digital and retail channels.
Commenting on the development, Dr. Apoorva Ranjan Sharma, Managing Director, Venture Catalysts, said,
“The health and wellness sector continues to present compelling opportunities as consumer preferences increasingly shift toward preventive healthcare and nutrition-focused products. TruNativ has built a strong foundation in a rapidly evolving category, and we are pleased to have partnered with the company during an important phase of its growth journey. This exit reflects our commitment to disciplined investing, active portfolio management, and creating meaningful liquidity opportunities for our investor ecosystem.”
Pranav Mehrotra, Founder, TruNativ, said,
“We are grateful to Venture Catalysts for believing in our vision early and supporting us through an important phase of our growth. Their partnership has helped us strengthen our business and scale our presence in India’s rapidly evolving nutrition and wellness market. We look forward to building on this momentum in the years ahead.”
The transaction adds to Venture Catalysts’ growing track record of successful portfolio exits and reinforces its strategy of backing category-defining startups with strong growth potential and clear pathways to value creation.
As one of India’s most active early-stage investors, Venture Catalysts remains focused on partnering with ambitious founders building scalable businesses and creating long-term value for stakeholders.