New Delhi, June 01: Tractor Junction, India’s largest Rural Auto-Fintech platform, has announced its second ESOP liquidity programme worth INR 3 crore, allowing 80 eligible employees to exercise their vested options. The buyback comes on the back of a breakout FY26, in which the company posted INR 198.4 crore in revenue — a 62% year-on-year jump and crossed 6 crore annual platform visitors, cementing its position as the largest digital destination for India’s rural mobility economy.
Building on that momentum, the company has set itself a more than 2x growth ambition for FY27, targeting INR 400 crore in revenue.
Rajat Gupta, CEO and Founder, Tractor Junction, said: “FY26 was a defining year for us — revenue grew 62% to nearly INR 200 crore, our platform crossed 6 crore visitors, and FINJ scaled to an annual disbursal run rate of nearly INR 3333 crore. The people who built this momentum deserve to share in the value they have created. This second ESOP buyback is a recognition of their work and a signal of the conviction we have in the road ahead. With clear unit economics, a deep rural moat, and a sharper product engine, we are now setting ourselves the ambition of INR 400 crore in FY27 — more than 2x our FY26 base.”
This is the company’s second ESOP liquidity event within 2 years, reinforcing a people-first culture. It follows Tractor Junction’s INR 200 crore (USD 22.6 million) Series A in November 2025, led by global impact investor Astanor, with participation from existing investors Info Edge and Omnivore.
A platform built for rural India
Tractor Junction partners with 50+ OEMs across tractors, commercial vehicles, three-wheelers, and two-wheelers, and operates an on-ground retail network across 85 cities in 6 states.
Its fintech arm FINJ, launched in January 2024, now operates across 17 states with 35+ lender partners and over 19,000 channel partners. The company is on a strong growth trajectory and is currently hiring for more than 500 open positions across all its business and geographies