BOSTON, May 4 — Toast (NYSE: TOST), the global technology platform built for hospitality, today announced its affiliation with Preferred Hotels & Resorts as the latest addition to the brand’s Alliance Partner Program. This partnership solidifies Toast’s position as a recommended provider of point-of-sale (POS) technology, including software, hardware, and payments, for Preferred Hotels & Resorts member properties across the United States, United Kingdom, Ireland, and Canada, providing the technology foundation needed to power complex, multi-concept hotel food, beverage and retail environments.
Preferred Hotels & Resorts member hotels are renowned for offering guests authentic, one-of-a-kind experiences across its global portfolio of independent hotels and resorts. By aligning with Toast for its high performance, flexibility, and Toast Go 3 handhelds with LTE capabilities, Preferred Hotels & Resorts further solidifies its mission to provide best-in-class services and resources to its member properties.
“Seamlessness defines the luxury hospitality experience, requiring technology with both power and precision that delivers personalized, unique and elevated guest journeys,” said Kelly Esten, Chief Marketing Officer and Chief Operating Officer of Enterprise at Toast. “For a brand like Preferred Hotels & Resorts, the little things matter as much in a luxury dining room as they do on a poolside patio. Toast provides the technology that enables world-class properties to manage complex, multi-concept operations across multiple countries while delivering unique, unforgettable stays for each individual guest.”
Representing more than 625 luxury hotels, resorts, residences, and unique hotel groups in over 80 countries, Preferred Hotels & Resorts brings strategic advantage to hotel owners, operators, and management companies through brand prestige and global scale, supporting the goals of its member hotels by providing strategic sales, integrated marketing solutions, comprehensive revenue management, global connectivity through reservations services, progressive distribution technology, and solutions-focused products and services from trusted partners through its Alliance Partner Program.
