COPPELL, Texas, May 15 — The Container Store and Bed Bath & Beyond today announced the opening of their first co-branded retail location in The Container Store’s home market of Texas, debuting Saturday, May 16, at 4601 West Freeway in Fort Worth, Texas. This milestone marks the next step in bringing together two iconic brands to deliver a more connected, value-driven home shopping experience.
The new store concept combines the best of The Container Store’s organizing solutions, design services and expertise with the best of Bed Bath & Beyond’s home essentials. The result is a more complete home destination that combines organization, essentials, décor and services in one convenient shopping experience.
“This is an exciting step forward as we continue bringing our Everything Home vision to life,” said Amy Sullivan, President, Bed Bath & Beyond, Inc. “By bringing together the strengths of these two iconic brands, we’re creating a more connected shopping experience that combines inspiration, organization, solutions and value for customers across every room in the home.”
Customers will be able to shop by room and find the store is a natural integration of Bed Bath & Beyond and The Container Store assortments. It expands core departments of The Container Store like kitchen, bath and closet with small appliances and textiles, while adding new areas customers know from Bed Bath & Beyond like dining, bedding and curtains. The store also reintroduces familiar and beloved elements of Bed Bath & Beyond, including the iconic towel wall and curated bed displays, offering a modern take on a familiar shopping experience.
In the coming months, Bed Bath & Beyond products will roll out in a phased approach across The Container Store’s 98 locations nationwide, as well as online at containerstore.com. Over time, the company expects to operate more than 300 stores across multiple formats, including co-branded stores, neighborhood formats, Bed Bath & Beyond Seasonal Living, and buybuy BABY locations.
The co-branded format is designed to pair the strengths of both brands while leveraging shared operations, technology and customer insights across the broader Bed Bath & Beyond ecosystem.
Fort Worth Opening Weekend Celebration
To celebrate the grand opening, Fort Worth-area customers are invited to be the first to experience the brands coming together and enjoy special promotions and giveaways throughout the weekend:
- The first customer in line on Saturday will receive a $500 gift card
- The first 50 customers on Saturday will receive mystery gift cards valued between $25 and $100
- Shoppers can enter to win prizes all weekend long, including a $1,500 custom Elfa makeover with installation
- The store will honor all old 20% off Bed Bath & Beyond coupons
- A live DJ
Store hours for opening weekend are Saturday, 10 a.m. – 7 p.m., and Sunday, 11 a.m. – 6 p.m.
As the brands continue to integrate, customers can expect additional services and capabilities that further simplify the experience of living in and caring for a home, including expanded offerings like flooring, financing and insurance solutions.