New Delhi, May 07: realme, the most popular smartphone brand among youth, nnounced the signing of a Memorandum of Understanding (MoU) with Indraprastha Institute of Information Technology Delhi (IIIT) to launch the realme DigiShield India Program. Jointly implemented by realme India and IIIT-Delhi, the program is designed to address the growing challenges of cybercrime in the country through large-scale citizen awareness, structured skilling programs, and targeted capacity building for law enforcement agencies.
The realme DigiShield India Program is built on a multi-layered approach that includes large-scale awareness and sensitization sessions for citizens, specialized workshops and technical training modules for police personnel, and a structured DigiShield Certification Program to equip participants with practical digital safety knowledge. The initiative also includes a strong digital campaign component to drive mass awareness across platforms, along with a Cyber Safety Ambassador Program aimed at identifying and training local champions who can further amplify digital safety practices within their communities.
Speaking on the collaboration, Francis Wong, CMO, realme India, said,
“India’s digital growth story is one of the most powerful in the world, but it is also accompanied by a sharp rise in cyber risks that cannot be overlooked. At realme, we believe that safety must evolve in parallel with access as digital adoption deepens across the country. Through the DigiShield India Program, in collaboration with Indraprastha Institute of Information Technology Delhi, we are working to bridge this gap by empowering citizens with critical awareness and skills.”
Dr. Arani Bhattacharya, Assistant Professor and Dean of Communication & Alumni Affairs said,
“Cybercrime is evolving faster and in newer ways than awareness. The realme DigiShield India Program represents a critical step towards building digital resilience across India by bridging this critical gap by creating a sustainable ecosystem of sensitized citizens and empowered law enforcement. Through this partnership with Realme, IIIT-Delhi plans to empower around 10,000 citizens of different age groups and 1,000 law enforcement officers across Gujarat and Uttar Pradesh with digital safety awareness and knowledge. This initiative exemplifies how academia, industry, and government can collaborate to address pressing cyber safety challenges facing Indian citizens.”
Through this initiative, realme and IIIT-Delhi aim to reach up to 10,000 citizens across Gujarat and Uttar Pradesh with digital safety training and certification, while also equipping up to 1,000 police personnel with critical knowledge on cybercrime prevention and response. In addition, the program will extend its impact to the wider public through sustained digital campaigns and outreach efforts.
India’s rapid digital transformation, driven by smartphones, UPI payments, digital wallets, and app-based services, has significantly enhanced accessibility and participation in the digital economy. However, it has also led to a rise in cyber threats such as fraudulent loan and gambling applications, malware and fake app installations, UPI and OTP frauds, SIM swap scams, identity theft, and account takeovers. The DigiShield India Program is designed to address these challenges by building awareness, strengthening institutional capacity, and empowering citizens with the knowledge needed to stay safe in an increasingly digital world.
This collaboration further reinforces realme’s commitment to promoting responsible digital behavior, supporting national priorities around Digital India, and creating scalable, community-driven impact through meaningful CSR initiatives.
