India , June 9 : OneAssist , India’s InsurTech company, today announces a partnership with Furnishka, one of India’s trusted furniture and home décor retail destinations, to launch structured protection plans for furniture across all Furnishka stores. With furniture representing one of the largest and most emotionally significant purchases Indian households make, the partnership aims to close a long-standing protection gap in the category one that leaves most consumers financially exposed when damage or wear strikes.
Furniture has historically lacked a robust protection ecosystem in India. Accidental spills and structural damage are generally not covered under standard warranties, leaving consumers to bear the full cost of repairs or replacement, often running into significant sums. The OneAssist–Furnishka partnership directly addresses this gap by making protection accessible at the very moment of purchase.
Protection Plans
Two protection plans are being introduced under this collaboration, each designed to address a distinct consumer need.
- Accidental & Liquid Damage Plan: Provides coverage for physical and liquid damage to sofas, beds, chairs, tables, storage units, mattresses, and home décor items protecting consumers against the most unpredictable and common causes of furniture damage.This is over and above the manufacturer’s comprehensive 3 years warranty
- Furniture Maintenance Plan: Designed to maintain and preserve the condition of sofas and furniture after the first year of ownership, encompassing services such as polishing, termite protection, and professional cleaning.
Both plans are available as opt-in purchases at Furnishka stores at heavily discounted prices.
Commenting on the partnership, Abhishek Maheshwari, Chief Executive Officer of OneAssist, said:
“For the Indian consumer, furniture is far more than a functional purchase; it is an extension of their identity and a reflection of their aspirations. It is also, in most cases, a significant financial commitment. At OneAssist, we believe in protecting what matters most to the consumer. Collaborating with Furnishka, one of the trusted names in Indian furniture retail, allows us to bring this philosophy to a category that has been underserved for far too long. We are excited to offer consumers not just beautiful furniture, but complete peace of mind.”
The launch is part of OneAssist’s broader strategy to expand protection solutions beyond personal electronics into high-value lifestyle categories. With furniture ownership cycles often extending over several years and repair or replacement costs that can run into tens of thousands of rupees, structured protection plans represent a meaningful financial safety net for Indian households. Furnishka’s store network provides the scale and reach needed to bring these plans to consumers at the moment they matter most at t- he point of purchase.
