Hindware Home Innovation Limited clinches landmark deal with Migsun Real Estate

National, 6th February 2024: Hindware Home Innovation Limited, a pioneer in comprehensive home solutions, has partnered with Migsun Real Estate for the supply of 1000 state-of-the-art modular kitchens and 3000 modular wardrobes, complete with pre-fitted Hindware appliances like chimney, water purifier, cooktop and water heaters for their residential projects in Ghaziabad and Greater Noida.

Migsun Real Estate is a leading real estate conglomerates in Northern India, known for its diverse portfolios covering residential, commercial, and retail development segments.

In this partnership, both companies will collaborate to bring innovation, excellence, and a commitment to quality to Migsun’s notable projects—Kiaan, Twinz, Vilaasa, and Ultimo in Vasundhara, Ghaziabad and Greater Noida in the Delhi NCR region.

This strategic partnership not only solidifies Hindware Home Innovation’s position as a leading provider of top-notch modular kitchens and furniture but also establishes the brand as a trusted ally in real estate ventures. The company is actively engaging with the builder’s community, expanding beyond modular solutions to include home appliances, and kitchen fittings also in the projects business. Hindware Home Innovation is a go-to-solution provider for comprehensive home solutions, offering a range that encompasses appliances, modular kitchens, wardrobes, furniture and kitchen fittings.

Commenting on the partnership, Mr. Salil Kapoor, CEO, Hindware Home Innovation Limited, said “We are excited to embark on our partnership with Migsun and committed to deliver unrivaled value. We are poised to expand our B2B projects business, emerging as a comprehensive kitchen and home solutions provider. This collaboration, driven by the increasing demand for high-quality home aesthetics, reinforces our steadfast dedication to shaping the future of real estate in India. Supplying 1000 state-of-the-art modular kitchens and 3000 modular wardrobes with pre-fitted kitchen and home appliances for Migsun’s marquee residential projects marks the beginning of a journey to create homes that seamlessly blend functionality with aesthetic appeal.”

Commenting on the partnership, Mr. Surendra Arora, (Director), Migsun Real Estate, said, “Hindware Home Innovation’s industry expertise and proven track record were key factors in the selection process. Their commitment to quality and innovation aligns seamlessly with our vision. We look forward to elevating the living experience for our residents with state-of-the-art modular kitchens, wardrobes, and home appliances, setting new standards in premium living. The completion of these residential projects will not only strengthen Migsun’s presence but also contribute to our expanded position in the Delhi NCR hub.”

The company offers modular kitchens, furniture and home furnishings under the brand Evok, that boasts a network of 35 franchise stores, 2 company-owned stores, and 1 SIS (Shop in Shop) store in India. The kitchen and home appliances are available in market under the brand Hindware Smart Appliances. Hindware Smart Appliances has a network of more 180 exclusive brand stores, 1300 distributors and 14000 retailers that display the range of kitchen appliances and home appliances across India. In a strategic move to fortify its position and address consumer demands, the brand is set to expand its physical footprint nationwide. Evok’s robust online presence extends through its official website, www.evok.in, and e-commerce platforms, Pepperfry and Urban Ladder, while the appliances are available over Amazon and Flipkart.

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