Aug 19: Chicco, the global baby care brand trusted by parents for over 65 years across more than 120 countries, has further strengthened its retail presence in the national capital region with the launch of a new store at Rajouri Garden, New Delhi. With this addition, Chicco now operates six stores across Delhi NCR, including three in Delhi, making it easier for families to experience the brand’s complete range of baby and parenting solutions closer to home.
The new store has been thoughtfully designed to offer parents a comfortable and engaging shopping experience, bringing together Chicco’s comprehensive portfolio under one roof. From newborn essentials to products that support toddlers and young children, parents can explore categories including baby clothing, baby gear, feeding and nursing solutions, baby cosmetics, oral care, toys, as well as cots and cribs, all in one convenient destination.
Chicco’s baby clothing collection combines everyday comfort with thoughtfully selected fabrics, including OEKO-TEX® certified materials that are gentle on delicate skin while allowing children to move freely through every stage of growth. The brand’s juvenile range, including strollers, car seats, bouncers, highchairs, cots, and cribs, is designed with a strong emphasis on safety, comfort, and ease of use, making everyday parenting more convenient while supporting a child’s growth and well-being. The store also offers an extensive selection of toys that promote cognitive, sensory, and motor development through engaging play experiences. The baby cosmetics range features dermatologically tested formulations that are free from phenoxyethanol and developed to care for a baby’s sensitive skin. Feeding and nursing solutions, including breast pumps, sterilisers, feeding bottles, and accessories, are designed to support mothers throughout their feeding journey with practical, well-researched solutions. The oral care range includes age-appropriate toothpastes, toothbrushes, soothers, and teethers that encourage healthy oral care habits from an early age.
Speaking about the launch, Mr. Rajesh Vohra, CEO of Artsana India, said,
“Every new store gives us another opportunity to become more accessible to the families who have placed their trust in Chicco over the years. With this, we now have six stores across Delhi NCR, reflecting the continued trust we have received from parents in the region. Rajouri Garden is a key shopping destination for families who prioritise quality and care, so we wanted to create a space where parents can explore our complete range at their own pace besides seeking guidance whenever they need it, and make informed choices with confidence. As we continue expanding across India, our endeavour remains the same, to bring thoughtfully designed products, backed by global expertise, closer to the families we serve every day.”
The new Chicco store at Rajouri Garden offers parents another convenient destination to discover the brand’s complete baby care ecosystem while experiencing its long-standing philosophy of combining safety, comfort, quality, and thoughtful innovation.