Digital payment and patient communications offerings alleviate friction throughout the patient journey

Durham, NC — Mar 11 — Sightview, the only electronic health record and practice management partner focused solely on eyecare, will showcase two recently updated tools for its eyecare-specific EHR/PM offering at Vision Expo 2026 (March 11-14, 2026). Advancements include the addition of new digital payment options to more easily and proactively collect patient payments, and an updated communications package to automate outreach, curb patient leakage, and improve experiences.

“Patients increasingly expect a digitally-driven experience with eyecare, specifically in optometry, where they want a retail experience alongside their clinical care,” said Tycene Fritcher, CEO of Sightview. “From tapping their phone to pay for their lenses, to automated text reminders, eyecare providers have an opportunity to modernize processes to improve patient loyalty and experiences, while streamlining backend processes, as well.”

The Sightview Pay solution, powered by Global Payments, enables providers to collect payments before an appointment or at time-of-service via digital options like estimated payments, text-to-pay and card-on-file. These expanded payment options allow eyecare providers to capture patient payments faster, speeding cashflow while likewise reducing paper-based bills and patient frustration.

Likewise, Sightview Patient Engagement allows providers to personalize and automate outreach to improve appointment volume and patient engagement. Pre-made templates like annual reminders, lens sales, and automated post-service or post-delivery check-ins allow practices to capture patients’ interest while ensuring a positive experience. The system’s automation features mean these new touchpoints won’t add extra work to already burdened staff.

Sightview will demo these enhanced offerings in booth #4021 at the show, alongside its integrated EHR/PM platform, purpose-built for eyecare.

 

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