Vijayawada, Feb 27: PMJ Jewels, the heritage jewellery house founded in 1964 is successfully organising its three-day “Half-Saree Weddings & Celebrations” – The World’s Biggest Jewellery Exhibition at Taj Vivanta, MG Rd, Labbipet, Vijayawada from February 26–28, 2026. The exhibition is expected to witness an overwhelming response from brides-to-be, young girls celebrating their half-saree milestone, and families preparing for weddings and festive occasions, reinforcing PMJ’s legacy of trust, tradition and craftsmanship.
Actress Laya along with Hyder Ali, State Head, PMJ Jewels, Mohan Krishna, PMJ Jewels Vijayawada Store Head and their elite customers, inaugurated the “Sitara Half Saree Jewellery Collection,” a tribute to every young girl stepping gracefully into womanhood at the grand jewellery exhibition. Named after Sitara Ghattamaneni, brand ambassador of PMJ Jewels, the collection celebrates youth, heritage and aspiration. Drawing inspiration from the cosmos and South Indian nature motifs, the Sitara Collection merges intricate detailing with ancient craftsmanship, transforming the half-saree ceremony into a moment of legacy and pride.
The highlights of the ongoing exhibition are the unique signature diamond collections, coloured gemstone masterpieces, and traditional polki creations, which reflect the richness of Indian artistry paired with contemporary elegance. Families are exploring a variety of jewellery curation crafted especially for weddings, pre-wedding and post-wedding celebrations, and half-saree ceremonies all under one roof.
Expressing her excitement at the launch, Actress Laya said,
“I am truly delighted to inaugurate the Sitara Half Saree Jewellery Collection at PMJ Jewels’ ‘Half-Saree Weddings & Celebrations’ exhibition. This exquisite Sitara collection captures that spirit perfectly, blending timeless heritage with contemporary elegance. It’s wonderful to see PMJ Jewels curating the biggest jewellery exhibition dedicated to this cherished occasion, offering families designs that will become treasured heirlooms for generations to come.”
Visitors can also enjoy special exhibition privileges, including a Free Gold Coin on every ₹3 lakh purchase, making their celebrations even more memorable.
With a growing presence across India and the USA, PMJ Jewels continues to stand as a trusted family jeweller, bringing together tradition, craftsmanship and modern elegance to celebrate every bond — spoken, sanctified and cherished for a lifetime.