Pune, Mar 25: Eternal companies, Zomato and Blinkit in collaboration with Haqdarshak, organized the fourth Government Scheme Facilitation Camp in Pune, as part of a nationwide drive to facilitate delivery partners access to government welfare schemes. The event was graced by the presence of Mr. Saurabh Chaturvedi, National Head – NPS Distribution & Strategy, HDFC Pension, as the Guest of Honour.
Since its launch in April 2025, these Government Scheme Facilitation Camps have been held in Mumbai, Delhi, Bengaluru and now Pune, facilitating registrations for over 9,000 delivery partners across India. This initiative has facilitated access to multiple central and state government welfare schemes, unlocking entitlements worth more than INR 200 crore. The Pune camp supported 200 delivery partners in enrolling for relevant central and state schemes.
Delivery partners have shown strong interest in schemes such as Pradhan Mantri Jan Arogya Yojana (health insurance), ration cards, e-Shram (centralised database of unorganised workers), Pradhan Mantri Jeevan Jyoti Bima Yojana (life insurance), Pradhan Mantri Suraksha Bima Yojana (personal accident insurance) and National Pension Scheme for retirement savings. A growing number of delivery partners are also opting for multiple coverages, combining health, personal accident, and life insurance, reflecting an increasing preference for layered social protection.
Saurabh Chaturvedi, National Head – NPS Distribution & Strategy, HDFC Pension, emphasized,
“At HDFC Pension, we believe financial protection and retirement readiness should be within reach for every individual, including those in the gig economy. Platforms like Haqdarshak play a critical role in bridging awareness gaps and bringing last-mile communities closer to formal social security systems. Through initiatives like these, we aim to empower delivery partners with the knowledge and tools needed to build a financially secure future. At HDFC Pension, we remain committed to supporting inclusive growth by empowering individuals with the tools and knowledge to secure their futures.”
Speaking on the initiative, Anjalli Ravi Kumar, Chief Sustainability Officer, Eternal, said,
“At Zomato and Blinkit, delivery partners are the true backbone of our organisation. Collaborating with Haqdarshak allowed us to address one of their most critical needs: driving awareness and facilitating access to government welfare schemes. Across four editions hosted around the country, we witnessed thousands of delivery partners invest their time not just in improving their livelihoods, but in safeguarding their families’ futures. This reflects a meaningful shift from focusing on immediate earnings to embracing long-term security.
Savita Mule, Chief Technology Officer, Haqdarshak, added,
“Technology has the power to simplify access to welfare, but only when it is designed with people at the centre. At Haqdarshak, we leverage tech to simplify the discovery of government schemes and make them easily accessible for underserved communities. Initiatives like this camp demonstrate how the right blend of technology and on-ground support can help delivery partners seamlessly access entitlements and build greater financial security.”
This initiative is part of Eternal’s broader efforts to support delivery partner wellbeing, including 24/7 SOS ambulance services available in over 800 cities, accidental and medical insurance, access to pension products, assistance with income tax filing, among others. Women delivery partners also have access to two period rest days every month and maternity benefits.
