Gurugram, Feb 24: Suzuki Motorcycle India Private Limited (SMIPL), the two-wheeler subsidiary of Suzuki Motor Corporation, Japan, announced the nationwide roll-out of Suzuki Motofest – a multi-city experiential celebration designed to bring joy of riding closer to two-wheeler enthusiasts across India.
To be held across Suzuki dealerships and prominent locations in multiple cities, Suzuki Motofest transforms everyday spaces into hubs of excitement and energy. From college students gearing up for their first ride and young professionals commuting to work to passionate enthusiasts and proud Suzuki owners, the festival creates engaging activities for every kind of rider to experience Suzuki scooters and motorcycles in real-world environment.
Commenting on this campaign, Mr. Deepak Mutreja, Vice-President, Sales & Marketing, Suzuki Motorcycle India Pvt. Ltd, said,
“Suzuki Motofest is a celebration of joy and excitement that comes with riding a Suzuki two-wheeler. We are taking this experience beyond the showroom and closer to customers through multiple on-ground activities. The idea is to let aspiring riders and enthusiasts feel the performance and dynamic appeal of our two-wheelers first-hand while strengthening our growing Suzuki community across India.”
Suzuki Motofest places customers, enthusiasts, and youth audiences at its heart through an array of immersive on-ground events:
- Outdoor Test Ride Experiences: Hosted at prominent marketplaces, lifestyle hubs, and youth hangout zones, these open format test rides will enable participants to assess performance, handling and comfort of Suzuki two-wheelers in practical riding conditions.
- College & University Engagements: Taking the energy up a notch, SMIPL will bring its AVENIS x NARUTO SHIPPUDEN collaboration to campuses. Blending anime culture with mobility, students can test ride the Suzuki Avenis and participate in interactive games & quizzes. The collaboration resonates with young riders whose passion mirror the qualities symbolized by Naruto Shippuden and reflected in the Avenis given its sporty design and agile performance.
- GIXXER 250 series New Colour Showcase: Adding to the festive spirit, Suzuki Motofest will host regional showcases of new colours of the GIXXER SF 250 and GIXXER 250 at dealerships, giving enthusiasts a first look walk‑arounds and test ride opportunity of the motorcycles.
- Community Ride-Outs: Bringing the Suzuki family together, organized ride-outs across cities will unite owners, aspiring riders and influencers in a shared celebration of motorcycling. These rides promote camaraderie and responsible riding as riders exchange tips and stories and create unforgettable memories.
Exclusive Customer Benefits and Rewards: To make the celebration even more rewarding, Suzuki Motofest brings attractive offers & rewards:
- Complimentary extended warranty up to 8 years (worth INR 1,515/-)* on the 150cc GIXXER.
- Complimentary insurance and extended warranty up to 8 years (worth INR 7,000/-)* on the GIXXER SF.
- Complimentary insurance benefits worth up to INR 7,000/-* and INR 9,000/-* on the GIXXER SF 250 and GIXXER 250 respectively.
- A chance to win exciting gifts on purchase of any GIXXER series motorcycles.
- Assured voucher worth INR 5,000/-* for customers purchasing the Suzuki Avenis.