Delhi, India Mar 20: Ohria Ayurveda Announced The Renaming Of Its Popular Honey & Coconut Milk Hair Cleanser To Japa Hair Cleanser, Marking A Strategic Step Toward A More Unified And Culturally Rooted Product Identity. The Rebranded Cleanser Will Be Available Starting March 19, 2026, Along With The Launch Of The Japa Hair Care Ritual, Which Includes Japa Pushpa Thailam + Japa Hair Cleanser + Japa Conditioner, Offering A Complete And Holistic Haircare Regimen.
The Japa Hair Cleanser retains its original nourishing and repairing formulation, designed for all hair types, particularly dry and damaged hair. Rooted in Ayurvedic traditions, it blends ingredients such as Amla, Shikakai, and Reetha to gently cleanse while promoting scalp health, reducing oxidative stress, and supporting healthy hair growth. Infused with Coconut Milk, Aloe Vera, and Honey, the cleanser deeply hydrates the scalp, restores natural shine, and smoothens brittle strands, while its sulfate-free, paraben-free, and silicone-free composition ensures a gentle yet effective cleanse. With a pH balance of 5.5, it helps maintain the scalp’s natural barrier, and the addition of Vitamin E from wheat germ extract and Vitamin B5 from coconut extract works to strengthen hair, improve texture, and reduce hair fall over time. The formulation further includes ingredients such as apricot oil, walnut extract, hibiscus extract, glycerin, guar gum, and coconut derivatives, creating a rich blend that nourishes hair from root to tip. The cleanser is easy to use, applied on wet hair, gently massaged, lathered, and rinsed – making it suitable for everyday haircare routines.
The founder, Rajni Ohri stated that the transition to the name “Japa” reflects the brand’s intent to deepen its connection with mindful and holistic self-care practices. She noted that while the name has evolved, the product’s formulation remains unchanged, and the new identity is designed to position it within a complete ritual-based haircare approach through the Japa range.
the Japa Hair Cleanser continues to offer accessible, high-quality Ayurvedic haircare, with a shelf life of two years. The introduction of the Japa Hair Care Ritual reinforces the brand’s focus on delivering a comprehensive solution that combines cleansing, conditioning, and nourishment in one cohesive system.
Ohria Ayurveda
Ohria Ayurveda is a natural personal care brand committed to combining traditional Ayurvedic knowledge with modern formulations. With a focus on purity, sustainability, and effectiveness, the brand aims to provide holistic wellness solutions that support conscious and mindful living.
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