Indore, India, Feb 11: Lotus Electronics, a premier name in the retail electronics landscape, has officially launched its highly anticipated Valentine’s week showcase, titled “Love Apple Love Lotus.” Running from February 10th to February 15th, 2026, this strategic initiative is designed to put the world’s most advanced technology—including the newly debuted iPhone 17 series and M5-powered MacBooks—within reach of every consumer through a sophisticated combination of in-store discounts, bank cashbacks, and GST input benefits. By introducing a revolutionary EMI per day financing model, the brand is transforming the way customers perceive high-end tech ownership, moving from a luxury investment to a manageable daily expense.
Speaking about the campaign, Mr. Gaurav Pahwa, Director of Lotus Electronics, emphasized that the goal is to bridge the gap between aspiration and ownership. He noted that by integrating ICICI and Axis Bank cashbacks with substantial exchange bonuses, the brand has achieved unprecedented effective pricing on flagship devices. He further highlighted that for business professionals, the GST input benefits provide an additional layer of savings, ensuring that the latest features & specifications of the Apple ecosystem are more accessible than ever before.
The campaign features a massive range of deals across the entire Apple portfolio. Professional users can secure the Apple MacBook Air M4 (13.6″) with attractive financing options, while those seeking the pinnacle of mobile photography can opt for the iPhone 17 Pro (256GB) in Cosmic Orange with convenient daily EMI plans. Even the fan-favorite iPhone 15 (128GB) sees a dramatic price correction under the offer, making it more accessible than ever. For those prioritizing portable creativity, the Apple iPad 11th Gen (WiFi, 128GB) is also available with easy EMI options as part of the campaign.
The wearables and audio categories are equally compelling during this event. The Apple Watch Series 11 (46mm) in Jet Black and the Apple Watch SE 3 (44mm) are available with attractive offers and easy daily EMI options. For immersive sound, the AirPods Pro 3rd Gen and the all-new AirPods 4 are also part of the campaign, making premium audio experiences more accessible through compelling deals and convenient financing plans.
To facilitate these offers, Lotus Electronics has introduced clear exchange value conditions to ensure customers maximize their old device’s worth. To qualify for the top-tier exchange bonus, the old device must meet certain base exchange value criteria depending on the model. By combining these logistical efficiencies with a deep focus on features and specifications, Lotus Electronics remains the definitive destination for Apple enthusiasts this February.