Carlsbad, Calif., Jan 28 — California-based Integrated Specialty Coverages (ISC), a leading, multi-line program administrator that builds end-to-end insurance products utilizing technology, data analytics, and predictive modeling announced today the acquisition of Specialty Brokerage Services (SBS), an Ohio-based wholesale brokerage known for its strong personal and commercial lines capabilities, deep carrier relationships, and long-standing reputation for service excellence. The acquisition marks a major milestone in ISC’s ongoing expansion of its wholesale division, reinforcing the company’s commitment to building one of the industry’s most comprehensive wholesale platforms.
“We’re investing heavily in building out our nationwide wholesale operation, and the addition of SBS accelerates those plans in a meaningful way,” said Brad Nebel, President, New Programs & Wholesale, ISC. “SBS brings incredible talent, strong leadership under industry veteran Tricia Johnston, and a reputation for excellence with both agents and carrier partners. They significantly expand our market access across admitted and non-admitted lines, which is accretive to everything we’re building.”
With strengths across personal, commercial, general binding, and brokerage, SBS adds immediate depth to ISC’s offerings, including a niche in high-value personal lines that complements ISC’s exclusive homeowners programs. On the commercial side, its expertise in small commercial and SME risks aligns directly with ISC’s core focus areas, while expanding access to markets for private flood, product liability, and more.
A Strong Cultural and Strategic Fit
Nebel emphasized that the partnership is not just strategic, but cultural. SBS brings a growth-oriented team eager to leverage ISC’s technology, distribution network, and expanding carrier partnerships.
“We were drawn to SBS because of their people, their markets, and their reputation,” Nebel added. “They like what we’re building, and we’re excited for them to become an integral part of our wholesale operation and our future expansion plans.”
“Specialty Brokerage Services is excited to join ISC and become part of a platform that closely aligns with our values and long-term vision,” said Tricia Johnston, President, CEO, and Co-Owner of SBS. “This partnership is grounded in a shared commitment to innovation, collaboration, and service excellence. By combining SBS’s specialty expertise with ISC’s technology, distribution capabilities, and carrier relationships, we are expanding opportunities for our agents and partners while creating a stronger, more scalable foundation for the future. Together, we are building something truly greater than the sum of its parts—and we look forward to shaping the next chapter of wholesale insurance.”
Expanding the Future of ISC Wholesale
Nebel noted that this acquisition is part of a broader strategy to scale ISC’s wholesale division nationwide: “We will continue to look at strategic acquisitions while driving strong organic growth and expanding our carrier and product offerings for agents across the country.”