
Pune, March 05: The world’s most loved Swedish home furnishings retailer, IKEA, is set to open its doors to the homes and hearts of Punekars with its very first city store at Phoenix Mall, Viman Nagar on 12 March.
Spread across 32,000 sq. ft., the store makes it convenient for customers to explore and shop for their homes- bringing well-designed, good quality, and affordable home furnishings closer to Pune. Thoughtfully curated for the city, the store highlights over 1,900 products, with 1,700 available for immediate takeaway and additional 4500 that can be ordered easily. Customers can walk through inspiring room settings designed for Pune homes, plan their spaces using digital tools, and receive personalised support- from interior planning to expert home furnishing advice. With a Swedish Café serving classic IKEA favourites and local treats, the store offers a warm, family-friendly experience in a compact format.
After six years of being welcomed into Pune homes via online deliveries and serving 400,000 customers in this city, IKEA has learned what life at home truly looks like in the city- practical, evolving, and full of everyday ambition. The new store builds on the love of 200,000 IKEA Family members, shaped by a deep understanding of how Punekars live, grow, and make space for what matters.
From young professionals and students setting up their first homes, to growing families and pet parents creating warm, functional spaces, Pune’s homes beautifully balance aspiration with affordability. In a city known for its smart 2–3 BHKs and compact apartments, every square foot matters and every corner carries a story of real, everyday life at home.
It is why many Punekars are choosing smart, multi-functional furniture, calming earthy tones, and eco-friendly designs that bring comfort without compromising on value. These choices reflect how the city lives- practical, thoughtful, value conscious, and always adapting as life evolves. IKEA’s range is designed with exactly this in mind, offering flexible, space-saving, and sustainable solutions that fit seamlessly into the way Pune truly lives.
Patrik Antoni, CEO, IKEA India, said, “We have learned so much from the way this city lives- practical yet ambitious, rooted yet forward-looking, and increasingly mindful about sustainable living. That inspires us. With this store, we are not just opening doors, we are further strengthening our promise to make everyday life at home better for many more people and IKEA’s presence in Maharashtra. Pune has been at the heart of our India journey for many years. Our main distribution centre here supports our stores across the country, making Pune a vital part of our value chain. Today, opening our first store in this city feels both proud and personal.”
IKEA reaches over 300 million visitors across India through its online and offline channels and has a strong base of over 3 million IKEA Family members. With large-format stores, city stores, Plan and Order Points, and e-commerce, IKEA India continues to strengthen its presence across the country to reach more Indian homes and help create a better, more joyful everyday life for the many people.
