ESTERO, Fla., March 18 — Hertz, one of the world’s largest rental car companies, today announced the addition of the INEOS Grenadier to its U.S. rental fleet, further expanding the lineup of premium vehicles available to customers.
Hertz will provide customers with unmatched access to this premium 4X4 from INEOS Automotive – offering the largest availability of Grenadiers for rent anywhere in the U.S. Customers can reserve this coveted vehicle at select airport locations nationwide starting this spring.
“At Hertz, we’re focused on offering the newest and most exciting vehicles in the industry and giving customers access to modern, high quality rental options,” said Adnan Manzur, Senior Vice President, North America Customer Operations at Hertz. “With the addition of the INEOS Grenadier, we’re continuing to broaden customer choice and reflect travelers’ evolving preferences for unique, premium driving experiences that make the journey just as memorable as the destination.”
The INEOS Grenadier 4X4 combines British design with German engineering. INEOS Automotive entered the Americas market in 2023 and continues to grow its portfolio and presence across the region. Hertz renters will experience the Grenadier in high-spec Fieldmaster trim. This configuration includes leather upholstery, heated seats, safari windows, a premium sound system, 18‑inch alloy wheels, delivering both comfort and capability to customers.
“This partnership represents an exciting step forward for our continued expansion in North America,” said Gregor Hembrough, EVP, INEOS Automotive Americas. “Introducing the Grenadier to Hertz customers gives more drivers the opportunity to experience our vehicle’s capability and engineering firsthand. It also highlights the strong demand we’re seeing as our brand continues to grow its presence across the North America.”
