Wooden Street, India’s leading furniture & home decor brand, has announced a Series C round of INR 354 crores (apx $43 million) by global investment firm Premji Invest, marking this as one of the largest fundraisers in the home & furniture sector in recent years.
Founded in 2015, by Lokendra Ranawat, Virendra Ranawat, Dinesh Pratap Singh & Vikas Baheti, Wooden Street has emerged as a household name in India’s furniture market.
Operating seamlessly across both online and offline channels, the company has 100+ experience stores, 20+ warehouses, and a 15 lakh sq ft manufacturing facility spread across India.
Commenting on the latest funding, Lokendra Ranawat, CEO & Co-founder of Wooden Street, said: “This funding is a result of the hard work and dedication of the entire Wooden Street team. It reflects the trust our customers and investors placed in us. With Premji Invest’s support, we are poised to accelerate our mission of redefining how India experiences furniture, blending innovation with tradition at every step.”
The Indian furniture and home decor market has seen a surge in demand, driven by rapid urbanization, rising disposable incomes, and a shift towards organized retail.
“Indian consumers are increasingly seeking stylish, high-quality home and furniture products at affordable prices. With a vertically integrated supply chain, in-house manufacturing in India, and exclusive experience stores, Wooden Street has proven its ability to deliver beautifully crafted designs, exceptional quality, and competitive pricing. We are excited to partner with Wooden Street as they continue to delight customers with premium, made-in-India furniture.”, said Kaveesh Chawla, Partner, Premji Invest.
Premji Invest, has a proven history of successful investments in high-growth ventures with promising long-term prospects across various sectors. Besides funding, Premji Invest will support Wooden Street with strategic insights to help scale its operations.
On fund utilization, Dinesh Pratap Singh, Co-founder, Wooden Street, said, “We plan to utilize funding to fuel aggressive business expansion. The company will scale its retail footprint by opening new stores in tier-1 and tier-2 cities, in the coming years, enhancing its omni-channel presence. Wooden Street also aims to expand its manufacturing capabilities, diversify its product portfolio, and strengthen its supply chain.”
The funding represents a pivotal moment in Wooden Street’s journey, enabling the company to accelerate its growth while staying true to its mission of redefining the home furniture landscape in India.
In previous years, the company was backed by leading investors and has secured approximately $35 million in funding till date.
Founded in 2015, Wooden Street’s success story is a beacon of hope. The Series C funding not only validates its business model but also signals a broader shift in investor interest toward the home vertical. With a robust plan in place, Wooden Street is set to redefine industry benchmarks and emerge as a leader in India’s growing furniture market.
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