Toronto, Feb 20 — Cizzle Brands Corporation (Cboe Canada: CZZL) (OTCQB: CZZLF) (Frankfurt: 8YF) (the “Company”), the sports nutrition company elevating the game in health and wellness, today announced the launch of SnakStars™ Sport Bites™, a new high-protein, high-fibre snack created to address a clear gap in the kids’ snacking aisle.
SnakStars™ Sport Bites™ are designed for active families seeking better options beyond traditional granola bars. Each bag contains 16 grams of protein and 10 grams of fibre (2 servings per bag), is nut-free, and made with real ingredients – delivering meaningful nutrition in a format kids actually want to eat.
Available in two flavours – Apple Cinnamon and Frosted Vanilla – SnakStars™ Sport Bites™ combine performance-driven nutrition with kid-friendly taste and convenience.
“Parents are frustrated with what passes for ‘healthy’ in the kids’ snack aisle,” said John Celenza, Chairman and CEO of Cizzle Brands Corporation. “SnakStars Sport Bites are built differently. They deliver real protein, real fibre, and real ingredients – without nuts – so families don’t have to compromise between nutrition and taste.”
Built for Active Lifestyles
SnakStars™ Sport Bite™ are positioned for families on the move – whether it’s early morning practices, tournaments, school lunches, or road trips. Unlike traditional granola bars that skew high in sugar and low in protein, SnakStars Sport Bites™ delivers meaningful macronutrients that support growing, active kids.
Each bag (2 servings) features:
16g protein per bag
10g fibre per bag
Nut-free formulation
Made with real ingredients
SnakStars™ is on a mission to make healthy snacking fun, easy, and delicious for kids and families.
Retail Rollout Across Canada
SnakStars™ Sport Bites™ will begin hitting shelves in the third week of February at Sport Chek nationwide and select Source for Sports locations. Well.ca, Healthy Planet, CanCo Gas, FGL Quebec, Canadian Tire and Pro Hockey Life will also be carrying SnakStars™ Sports Bites™ in the coming months.
The launch strategy focuses on high-traffic sporting goods channels—meeting families where performance and nutrition intersect.
Expanding Cizzle’s Sports Nutrition Food Portfolio
The introduction of SnakStars™ Sport Bites™ represents the Company’s next step in building a broader sports-focused food portfolio, following the successful launch of HappiEats™ Sport Pasta™ which is now available in stores across North America, and reflects Cizzle Brands’ continued focus on developing practical, better-for-you products that fit real family routines.
SnakStars™ Sport Bites™ will be sold in 12-bag caddies and distributed nationally.