
Bengaluru, 29 September 2026: Flipkart, India’s homegrown e-commerce marketplace, today announced an expansion of Ekart’s supply chain ahead of The Big Billion Days and the festive season. Ekart has added 14 million cubic feet of warehousing space nationwide, increasing storage capacity by 50%. Technology and automation enhancements have also increased peak processing capacity by more than 30%.
As customers expect faster deliveries across the nation, over 900 additional delivery hubs have been added specifically to expand last-mile reach during the festive season and unlock greater volumes of same-day and next-day deliveries. This adds to over 8,200 Ekart facilities across the country, including fulfilment centres, sortation hubs and last-mile delivery operations, and nearly 1,200 Flipkart Minutes microfulfillment centres across 150-plus cities.
To enable faster fulfilment for MSMEs, small sellers, weavers and artisans during The Big Billion Days, more than 2.5 crore units of their products have been pre-positioned within Ekart fulfilment centres, and 70 additional pick-up stations in key seller hubs have been opened to reduce seller fulfilment time. Ekart’s 3PL franchises have doubled to 600 within two months of launch to ensure sellers and MSMEs beyond the Flipkart marketplace can also scale during the festive season, delivering to customers across the country.
Taking The Big Billion Days and festive shopping to more locations across India, Ekart has added 750-plus new PIN codes to Flipkart’s reach. These include Leh in Ladakh, Kargil in Jammu and Kashmir, interiors of Rajasthan and Madhya Pradesh and communities across the Northeast including Kamalanagar and Zamuang in Mizoram, Turacity, Resubelpara and Rajabala in Meghalaya, and Bomdila and Tezu in Arunachal Pradesh.
Wishmasters make The Big Billion Days possible, and Flipkart’s responsibility to them extends well beyond the delivery itself. Every Wishmaster is covered under term life insurance, personal accident cover and mediclaim benefits; coverage levels have steadily been enhanced each festive season. Flipkart has also built a Doctor on Call service that Wishmasters and their families can access at any time.
On earnings, Wishmasters are eligible for joining and retention bonuses this festive season, along with referral incentives that create an additional income stream during the highest-demand period of the year. AI-powered background verification through the Flipkart Delivery Partners app brings onboarding to under 10 minutes, without compromising on the checks and protocols that matter. Every Wishmaster is verified to the same standard; the technology enables them to start earning faster. The same app doubles as a training platform, so new joiners understand delivery standards before their first shift.
Hemant Badri, Senior Vice President and Head, Supply Chain, Flipkart Group, said, “Every year, The Big Billion Days raises the bar for what customers expect: faster deliveries and wider reach. This year, a customer in Leh or Kargil will experience Big Billion Days for the first time. Across Ekart and Flipkart Minutes, we now operate over 8,200 facilities, allowing us to take the festive experience to more customers while helping sellers reach buyers they could not reach before.”
Flipkart has announced the creation of more than 2.5 lakh direct and indirect employment opportunities for the festive season, of which nearly 75,000 are for first-time workforce entrants. Sixty percent of new opportunities are in last-mile delivery, reflecting the focus on faster deliveries and the expansion of Flipkart Minutes across Tier 2 and Tier 3 markets.
