Apr 07: Birla Global University (BGU), a premier institution, invites applications for the inaugural 2026–28 batch of its two-year full-time MBA in Business Analytics programme. Co-designed and co-delivered by Birla School of Management and KPMG (Klynveld Peat Marwick Goerdeler), the programme is tailored to meet the growing industry demand for professionals skilled in data, analytics, and technology-driven decision-making across sectors such as consulting, finance, marketing, operations, and IT. It aims to equip learners with the capabilities required to build successful careers in the rapidly expanding field of business analytics.
A key highlight of the programme is that 30% of the modules will be delivered offline by KPMG professionals, providing students with direct industry exposure, opportunities for meaningful interaction, and stronger professional networking. The programme is supported by a blend of experienced academic faculty and industry experts, ensuring a balanced learning experience that integrates theoretical foundations with practical insights.
Aligned with the vision of the National Education Policy (NEP) 2020, the programme emphasizes interdisciplinary learning, skill development, and experiential education through a data-driven approach.
Students will be provided with an educational foundation in the analytical, technical, and managerial domains that are essential for successfully interpreting complex data and creating relevant and actionable business insights. The program includes an emphasis on topics such as data analytics, machine learning, business intelligence, data visualisation, predictive modelling, and decision sciences, which will prepare graduates to excel in data-centric roles and positions (where there is significant use of data to create business advantage) across all industries and disciplines.
The MBA in Business Analytics has the following key points:
- The curriculum is interdisciplinary because it combines management fundamentals, data analytics, statistics, machine learning, and business intelligence.
- The program emphasizes technology-driven learning that incorporates the use of tools and technologies such as data visualization, predictive analytics, big data, and artificial intelligence (AI) applications in business.
- The program is aligned with business needs by consulting with industry experts to determine what skills will be required for today’s jobs.
- The program uses experiential pedagogy through live projects, case studies, internships, simulations, and hands-on learning.
- The program prepares students for careers in Business Analytics, Data Science, Consulting, Financial Analytics, Marketing Analytics, Operations Analytics, and IT-enabled Services.
Prof. Kulbhushan Balooni, Vice Chancellor of Birla Global University, said ” In today’s dynamic business environment, leaders must possess the ability to examine and derive meaningful insights from organisational data. At Birla Global University, our focus is on nurturing individuals who can leverage data as a strategic asset to create value and drive innovation across organisations. The MBA in Business Intelligence is aligned with this vision, equipping students with the skills required to make informed and impactful decisions in an increasingly data-driven future
Dr Pradipta Kumar Sanyal, Dean at Birla School of Commerce & Admissions Birla Global University, said “The increasing reliance on data across industries has led to a strong demand for professionals with expertise in analytics and business intelligence. This program equips students with a solid foundation in the field of analytics while providing hands-on experience with industry-relevant tools, enabling them to apply their knowledge to real-world business challenges.”
The learning environment at BGU has enabled students to develop analytical reasoning, innovative thinking, and the ability to approach problems with effective solutions, preparing them for high-performance leadership roles in a data-driven business world.
Eligibility and Admission Process
• Applicant Category 1 (Entrance Exam-Based): Candidates with valid scores in CAT / XAT / GMAT / CMAT / MAT may apply using their respective exam scores.
• Applicant Category 2 (BGU Entrance Test – BET): Candidates without valid entrance exam scores can apply through the Birla Global University Entrance Test (BET), followed by a Written Ability Test (WAT) and a Personal Interview (PI) (conducted on regular intervals).
• Minimum Eligibility: Bachelor’s degree in any discipline from a recognised university with a minimum 50% aggregate or equivalent CGPA (45% for reserved categories as per norms).
• Detailed Eligibility Criteria: https://www.bgu.ac.in/mba-business-analytics
• Application Submission: Candidates are required to apply through the online application form at https://forms.bgu.ac.in/mba
• Personal Interview: Shortlisted candidates will be invited for the Written Ability Test (WAT) and Personal Interview (PI).
• Application Closing Date: 11th August 2026
