Mumbai, Mar 24:
Founded in September 2025 by
“Over years of pediatric
practice, we have seen a clear gap in how everyday health needs, such as growth, immunity, gut health, and coughs and colds are managed. We are building clean formulations with unique delivery formats that rebuild parents’ trust. The idea is that wellness must be 100% trustworthy, meaning there should be absolutely no doubt in the parent’s mind, and that kids should actually enjoy it,” said Dr. Nihar Parekh “Every conversation we had
with parents revealed a real want for clean, non-medicated solutions. Our goal is to bring the best global formulations and sourcing standards to parents who are increasingly informed and questioning what they buy for their children. We want to build products that balance what children actually need, ease and fun, with what parents care about most: efficacy and convenience,” said Rushabh Nandu.
Six signature products are
