New Delhi, Mar 17: India Retails and Hospitality Private Limited (IRHPL) has announced a significant expansion of its airport retail presence in Delhi with the rollout of multiple NeoTravel stores across key airport locations. The expansion strengthens the company’s growing footprint in India’s travel retail ecosystem while ensuring coverage across both departure and arrival areas to serve travellers throughout their journey.
The expansion also reflects the strategic thinking behind finalising the brand name NeoTravel — conceived as “the new way of travel.” The name combines “Neo,” symbolising new-age thinking and modernity, with “Travel,” representing the evolving needs of today’s passengers. Together, the identity captures IRHPL’s vision of redefining airport convenience retail for fast-paced, contemporary lifestyles.
This growth forms part of IRHPL’s broader 360-degree approach to travel retail, centred on strategic brand partnerships, design-led store formats, and insight-driven assortment planning to elevate passenger experience in high-footfall transit environments.
Importantly, airport convenience retail is not merely an add-on category — it is an essential one. Travellers often rely on airport stores for last-minute necessities, forgotten essentials, device accessories, reading material, snacks, and beverages. In a time-bound environment where accessibility and immediacy matter most, this category plays a critical functional role in ensuring smooth and stress-free journeys. Recognising this, IRHPL has positioned NeoTravel as a purpose-built, high-efficiency format designed specifically to serve these immediate and essential travel needs.
NeoTravel offers a carefully curated range of high-utility products including beverages, books, confectionery, power banks, chargers, and international adapters — categories that support seamless travel and address the practical requirements of passengers on the move.
From a customer’s perspective, NeoTravel introduces a clean, globally inspired retail experience designed for fast-moving travellers. Unlike many airport convenience outlets that can appear crowded or cluttered, the store concept focuses on a simple yet impactful design with a consistent layout that allows passengers to quickly locate the products they need.
Travellers will also experience a balanced product mix. Alongside trusted and familiar brands across core travel categories, the stores introduce emerging products that reflect evolving consumer preferences. These include options for health-conscious travellers such as sugar-free, gluten-free, and sustainable products, many of which are being introduced to airport retail environments for the first time.
The concept is designed to combine convenience with discovery. Passengers with limited time can quickly access everyday travel essentials while also encountering unique products that reflect modern lifestyle trends.
NeoTravel further differentiates itself through a clean and cohesive store design. Moving away from the cluttered layouts typical of conventional airport convenience stores, the brand follows a consistent visual language with uniform wall and floor fixtures. Its international yet minimalist aesthetic enhances product visibility, ease of navigation, and speed of purchase — important factors in an airport environment where time is limited.
Commenting on the development, Mr. Naresh Sharma, CEO, IRHPL, Group of Companies, said:
“NeoTravel brings together food, beverages, and travel essentials in a single, convenient airport retail format. Built on our pillars of health and convenience, the concept responds to modern travellers’ demand for healthier options within an international-standard store environment. The brand name itself reflects our commitment to creating a new way of travel retail in India.”
NeoTravel also plays an important role in IRHPL’s long-term travel retail strategy. As a format designed for high-footfall travel environments, it allows the company to better understand passenger behaviour across terminals and refine product assortment, store layouts, and service experience based on evolving traveller needs.
Looking ahead, IRHPL sees NeoTravel as a scalable retail concept that will support the company’s broader expansion strategy across airports and travel hubs, while also exploring opportunities beyond airport environments in the future.
As India’s aviation sector continues to experience strong passenger growth, IRHPL aims to further strengthen its presence in travel retail by delivering accessible, thoughtfully curated, and design-forward convenience experiences for travellers.
